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Media

Mogreet's media customers include many of the nation's largest broadcasters, as well as hundreds of local and national print, radio and television stations across the country. While many media companies have had text messaging and mobile app strategies for years, many have failed to see demonstrable improvements in audience response, engagement and ad revenue, which has led many of them to embrace Mogreet's rich media platform. Learn more about Mocast Rich Media Messaging, a messaging platform tailored for radio and television companies.

Below are some of the key objectives of Mogreet's media customers:

Overview
  • Increase Mobile Advertising Revenue
  • Win Larger Share of Advertiser Budgets
  • Improve ratings
  • Increase Audience Participation
Results
  • Increased Average CPM 3X from $10/CPM for text messaging to $30/CPM for Video Ads
  • Generated 100,000 audience votes during on-air radio program (in only 1 weekend!)
  • Monetized mobile database by offering video & image MMS ads to station advertisers (who wouldn’t buy text ads)